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Did you know that email marketing is still one of the best ways to communicate with your customers? In fact, 4 out of 5 marketers said they’d rather give up social media than email marketing. (Litmus, 2020) Therefore, the overall success of your email campaigns is measured through email ROI. From unique visitors and increased […]
How to Align B2B Marketing and Sales Departments for the Win Companies nowadays are more knowledgeable, and 90% of them independently surf the web for information and professional assistance to help them with project planning. Studies show that clients may complete over 50% of their purchasing process independently, making the collaboration between the sales and […]
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